NETFLIX Fauda DIGITAL CAMPAIGN
Lior’s True Story
2018 CLIO Entertainment Awards Winner for Best TV/Streaming Social Video
The Israeli-Palestinian Conflict has been constant for the past 50+ years. Fauda bravely delves into this infinitely-complex issue from an insider point of view and aims to tell stories from both sides of the fence.
The campaign focused on the things that bind as well as that divide us. Treating either sides as equals while forcing a conversation between the differing opinions, the campaign assets aimed to reinforce the duality of each character.
Campaign Case Study
Character Cards
Countdown GIFs
Wild Postings
Credits
Produced at InSync Plus
Client: Netflix
Role: ACD, Design & Animation
Strategy & Production: Evan Ponter, Luke McDade, Kelly Stock
Design & Animation: Andrew Maas, Harshit Desai, Jessica Coogan